Friday, Feb. 6, 2015 — Sheraton Detroit Novi Hotel, Novi (map)
Dental Marketing and the New Patient Experience
Speakers: Rhonda Savage, DDS
When: 9 a.m. – 4 p.m. (Registration at 8:30 a.m.)
Fee: $259/Dentists; $359/Nonmember dentists
CE Credits: 6
Online Registration: CLICK HERE TO REGISTER!
Marketing isn’t a ‘One Trick Pony’; in fact, a powerful marketing platform is multi-layered. To successfully market your practice and retain patients, you need to be current with the times, because patient’s expectations have changed. Your team will consider traditional, digital and interactive marketing. This fast paced, fun presentation will demonstrate an effective marketing strategy that is affordable, high quality and easy to implement. The new patient experience is special; you only have one opportunity to WOW your new patient. Within 5-10 minutes, your new patient will decide if he or she will continue to come, refer friends or family or discontinue as your patient.
Your team will be able to implement and understand:
- The number of new patients you need to meet your goals.
- How each team member matters to the success of your practice.
- Your advertising and customer retention budget.
- Know the systems that are a must for a successful marketing campaign.
- Your phones: A Joy or an Ouch?
- The new patient flow thru the office.
- Verbal skills that increase case acceptance.
- Effective financial presentations.
Dr. Diwakar Kinra is an Adjunct Professor of Graduate Endodontics and Graduate Periodontics at the University of Detroit-Mercy, School of Dentistry.
About the speaker ... Dr. Rhonada Savage is an international known lecturer, and CEO of Miles Global, an international dental training and consulting firm.
Financial support provided by MDA Insurance, MDA Services and Crest Oral B Professional Oral Health.
Sheraton Detroit Novi Hotel
21111 Haggerty Rd.
Novi, MI 48375
About MDA One-Day Seminars
One-Day Seminars open at 8:30 a.m. with coffee and rolls provided. The fee includes lunch, breaks and handouts. Location maps will be sent upon confirmation of registration.
Please note: a 72-hour notice of cancellation is required for all CE programs. Refunds will be granted upon written request, less a $25 administration fee. An e-mail is an acceptable notification.
Call the MDA Continuing Education Department at (800) 589-2632, ext. 402.
The Michigan Dental Association is an ADA CERP recognized provider.
The MDA is an ADA CERP recognized provider. ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual courses or instructors, nor does it imply acceptance of credit hours by boards of dentistry.
The MDA is an AGD Accepted Program Provider for FAGD/MAGD credit (provider number 219252).